The president of the Asia-Pacific region of the ASSA ABLOY Group in Sweden and other guests was unveiled for Zhongshan ASSA Helai Security Technology Co., Ltd.
ASSA ABLOY is a world-leading gated hardware group with more than 150 companies in more than 50 countries and annual sales of more than 3.5 billion euros. Although the Asia Pacific region currently accounts for only 7% of the Group's total, the Asia Pacific region remains the focus of the Group's future development. After adopting the new name, the Group will develop the local market business in China more quickly through the Guli brand, and at the same time increase the investment in science and technology of Zhongshan ASSA ABLOY, and strive to improve the competitiveness of the products.
Xiao Yongzhong, president of ASSA ABLOY Greater China Construction Hardware Group, said that there are indeed some strategic adjustments in this name change. Our strategy is to increase China's local sales based on technology efficiency and innovation. We must pass e-commerce. The mode of direct sales stores to expand the domestic market. At the same time, we will provide more competitive products for the international market. Through energy saving and cost reduction, we will greatly reduce our costs through automation and provide greater competitiveness to our foreign brother companies.
Guli Security Products Co., Ltd. was established in 1992. In 2001, it joined the Swedish ASSA ABLOY Group and became the first wholly-owned holding company of the Group in China. At present, Guli has developed into the Group's largest manufacturing base for professional gated products in Asia.
After the name change ceremony, Peng Zhihui, secretary of the town party committee, delivered a speech to more than 40 senior executives from the ASSA ABLOY Group headquarters and the group's major regions, introducing Xiaolan's history and culture and investment and business environment, and on issues of common interest. Exchange discussion.
Xiao Yongzhong, president of ASSA ABLOY Greater China Construction Hardware Group, said that there are indeed some strategic adjustments in this name change. Our strategy is to increase China's local sales based on technology efficiency and innovation. We must pass e-commerce. The mode of direct sales stores to expand the domestic market. At the same time, we will provide more competitive products for the international market. Through energy saving and cost reduction, we will greatly reduce our costs through automation and provide greater competitiveness to our foreign brother companies.
Guli Security Products Co., Ltd. was established in 1992. In 2001, it joined the Swedish ASSA ABLOY Group and became the first wholly-owned holding company of the Group in China. At present, Guli has developed into the Group's largest manufacturing base for professional gated products in Asia.
After the name change ceremony, Peng Zhihui, secretary of the town party committee, delivered a speech to more than 40 senior executives from the ASSA ABLOY Group headquarters and the group's major regions, introducing Xiaolan's history and culture and investment and business environment, and on issues of common interest. Exchange discussion.
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