Big Data helps home building materials stores business model innovation

How do traditional home building materials stores meet the advent of the Internet age? On July 11, Selecom China released a cloud design platform in Xi’an, and used the big data industry chain platform to open up all the stores, commodities, designers, decoration companies, and real estate in the upstream and downstream industrial chain of the traditional building materials home store. The home market has become the “home” export, creating a digital smart store to boost the transformation and upgrading of traditional industries.

According to Zhou Jianzhong, chairman of Selecom China, the Cloud Design Platform will integrate real estate, property, decoration companies, designers, stores, merchants and other multilateral resources in the building and home furnishing industry chain to form a big data industry chain platform, which will be used by retailers. Commodity realizes three-dimensional digitization, which enables products of different categories, brands, and merchants to be presented in the design scheme, thereby transforming it into a product-based digital hardcover and presenting it to consumers in a WYSIWYG selling 'home' model. This big data industry chain platform will help the building materials home store to achieve a new business model change, and promote the upgrading of the building materials home industry.

Qin Zhanxue, executive vice president of the China Building Materials Circulation Association, said that the rapid development of Internet technology and the rapid rise of e-commerce have brought a powerful impact on the traditional building materials home market. Looking at the building materials home industry, the transformation and upgrading of the industry is imminent, with information and Internet means to promote the transformation and upgrading of the industry will be an effective method.

Big Data helps home building materials stores business model innovation

At the press conference on that day, the China National Building Material Circulation Association also initiated the "Implementing Transformation and Upgrading of the Building Materials Home Furnishing Market, Building a Digital Marketplace, Building an Eco-Smart City, and Building a Beautiful China," and advising the building materials home industry to build healthy building materials and home appliances. Scientifically develop a reasonable layout, build a digital smart store, boost the transformation and upgrading of traditional industries, build smart cities in China, and build beautiful China. At the same time, in order to encourage enterprises to use information technology to achieve transformation and upgrading, China Building Material Distribution Association will also focus on the deployment of a number of informatization demonstration enterprises in the industry to support the steady development of building materials and building materials circulation enterprises, thereby accelerating the transformation and upgrading of the entire industry .